the TAYLOR FLY FISHING BLOG

I started Taylor Fly Fishing a few years after college. I was newly married, and premium fly fishing gear was not in the budget. My primary passion in starting the company was to provide maximum value in our products by offering affordable prices without sacrificing quality. While all our products reflect that vision, our newest creation, Destiny, perfectly aligns with everything Taylor Fly Fishing stands for.

Our latest rod offering is called Destiny because it feels like the rod we were always destined to design. Destiny is a mid-priced rod. What you get for $450 cannot be matched. In the fly rod market, mid-priced options often come with compromises in design, materials, craftsmanship, and overall quality. Many manufacturers intentionally limit their mid-priced rods to avoid competing with their premium lines. But with Destiny, we refused to compromise.

Let’s dive into the technology, design, and details that make Destiny exceptional.

HYBRID DESIGN

The Destiny rod uses the same Graphene carbon scrim found in our Anomaly Z, Truth Z, and Refine Z series. The top two sections of the rod—where most of the perceived swing weight is concentrated—feature graphene-infused carbon. Meanwhile, the lower two sections utilize our previous-generation nanosilica carbon. This hybrid design provides the lightweight feel of our premium Z-series rods without the added cost of a fully graphene build.

The result? The 5wt Destiny has a physical weight of just 2.65 ounces and a perceived swing weight remarkably close to the feather-light sensation of our Z-series rods. I would argue that Destiny is not only the best mid-priced rod on the market but superior to most premium rods out there.

TAPER DESIGN

The taper of the Destiny is based on the Truth Z and Anomaly Z models. Its action sits between the two, placing it on the upper end of medium-fast. The rod delivers an incredibly smooth and powerful performance without feeling stiff or challenging to time your cast. It’s the perfect blend of power and finesse, making it versatile for various fishing scenarios.

CORK

No mid-priced rod has ever featured premium cork—until now. Destiny uses the same top-quality cork as our Z-series rods. We made no sacrifices here, ensuring you get the same comfortable, high-end feel typically reserved for premium rods.

CRAFTSMANSHIP AND COMPONENTS

Taylor Fly Rods are known for industry-leading craftsmanship, and Destiny is no exception. Our signature smooth and flawless epoxy work is a hallmark of this rod.

The Destiny is equipped with simple yet reliable light-wire chrome guides. The blank features a matte dark gray finish with shimmering iridescent branding in dark pearl. A burl wood insert and an indexed reel seat complete the build, giving the rod a clean, modern, and attractive design.

PRICE

At $450, Destiny is positioned at the lower end of the mid-priced range for fly rods. However, the quality and performance you get at this price point are unparalleled. There is truly nothing on the market that compares. This is the rod we were destined to create, and we believe it’s the rod you were destined to fish.

LIMITED PRE-ORDER OFFER

Destiny will be available for pre-order starting January 17th. For one hour only, from 6 PM MT to 7 PM MT, you can secure your Destiny rod at 20% off. Orders will be taken directly on our website, so mark your calendar and set your alarms!

Thank you for supporting Taylor Fly Fishing and for being part of our journey. We believe Destiny is more than just a rod—it’s the culmination of years of passion, innovation, and dedication.

Tight Lines,

Matthew Taylor

One of the greatest privileges we enjoy in the United States is our unparalleled access to public lands and the outdoors. I love knowing that when I go fishing in the mountains, the land and rivers I’m casting into belong to all of us as Americans. Having had the privilege of fly fishing around the world, I can confidently say that this level of access is rare.

In many countries, fishing is limited to “beat fishing,” where you pay to access a small section of river for the day. While I don’t mind paying for premium fishing experiences occasionally, there’s something uniquely special about the free access we enjoy in the U.S., whether it’s for fishing, hunting, hiking, or simply soaking in nature.

The Pittman-Robertson Wildlife Restoration Act: A Legacy of Conservation

One of the reasons we have such incredible access to natural resources in the U.S. is the Pittman-Robertson Wildlife Restoration Act of 1937 and the Dingell-Johnson Funding Allocation of 1950. These landmark legislations place a small excise tax, around 10%, on all hunting and fishing supplies sold by U.S.-based companies. This tax directly funds wildlife conservation projects and public land access initiatives.

Every time you purchase a fly fishing rod or reel from a U.S.-based company, a portion of that sale contributes to maintaining and restoring the very lands and waters we cherish. From cutthroat trout restoration projects to the reintroduction of elk in states like New Mexico, the impact of this funding is monumental. Decades ago, elk were nearly extinct in parts of the West and completely eradicated in the East. Today, their haunting calls echo once more through these lands, all thanks to conservation efforts funded by Pittman-Robertson dollars. Cutthroat Trout were nearly wiped out in the Rocky Mountains, but today more and more restocking programs are expanding the cutthroat trout back into their traditional range thanks to these conservation dollars.

The Hidden Cost of Overseas Gear

The title of this blog, "Stop Buying Cheap Overseas Fly Fishing Gear," might seem provocative, but it’s rooted in a simple truth: every purchase of cheap, direct-from-China products through platforms like Amazon, Temu, or eBay takes valuable resources away from conservation.

This isn’t about the origin of the product or even its price. It’s about preserving the mountains, rivers, and valleys we love for future generations. Outdoor gear purchased from overseas vendors bypasses the Pittman-Robertson tax, depriving conservation efforts of millions of dollars annually.

If cost is a concern, I encourage you to find affordable alternatives from U.S.-based companies. Many offer budget-friendly options that still contribute to the greater good. All USA based companies pay into the Pittman-Robertson Wildlife Restoration Act regardless of where their products are made. Again, the products DO NOT need to be made in the USA as long as the company is based in the USA or has a headquarters here. 

Invest in the Outdoors You Love

Imagine walking into the woods to fish a stream teeming with trout, hearing the bugle of an elk in the crisp autumn air, or simply marveling at the natural beauty around you. These experiences aren’t guaranteed, they’re the result of intentional conservation efforts funded by generations of outdoor enthusiasts who cared enough to give back.

When you choose to support U.S.-based outdoor brands, you’re not just buying gear, you’re investing in the future of our public lands and wildlife.

Here is a chart of how the Pittman-Robertson funds are distributed across states.

Tight Lines,
Matthew Taylor

I’m a big fan of product reviews. Whenever I’m planning to purchase a valuable item, whether it’s a new dishwasher or a set of golf clubs, I scour the internet for reviews. YouTube has become a goldmine for honest and insightful opinions, making it easy to find a blend of unbiased professional reviews and everyday customer feedback. In fact, some of my favorite running shoes were bought based on online reviews.

But when it comes to sporting goods, including fly fishing gear, it’s much more difficult to find good, unbiased, and honest reviews. Why is that? What makes fly fishing gear reviews so tricky compared to other industries?

I think there are several factors at play, and they’re worth unpacking for anyone navigating the often-confusing waters of product reviews in the fly fishing world.

Fly Shops and Financial Incentives

First, let’s talk about fly shops. Many reviews in our industry come directly from these shops. While these businesses are the backbone of the fly fishing community, they have a financial incentive to promote the brands they carry.

If you’ve read a glowing review on a shop’s website or social media, it’s worth remembering that their primary goal is to sell products. I don’t think most shops are being shady or dishonest; they genuinely believe in the brands they stock. But their reviews are often more promotional than objective, which makes sense. It’s hard to expect a shop to criticize the very products they rely on to stay in business.

Guides and Influencers

Next, we have guides and influencers. These folks are vital to our industry, often helping to bring fly fishing into the spotlight for a wider audience. However, guides and influencers often receive products for free or at a heavy discount.

Let’s be real, if someone sends you a $1,000 rod for free, it’s tough to write anything less than glowing feedback. Why? Because you don’t want to risk that company cutting you off from future opportunities. As the saying goes, “Don’t bite the hand that feeds you.”

This dynamic creates a challenge for honest reviews. Even if an influencer does offer some critique, it’s usually sugarcoated to avoid alienating their sponsors or damaging their relationships within the industry.

Magazines and Online Publications

You might think magazine reviews or online publications would fill the gap with unbiased opinions. But they often fall into the same trap. Just like guides and influencers, these outlets frequently receive free gear in exchange for coverage.

When you’re handed a premium reel or rod to test, there’s a subtle (or not-so-subtle) expectation that your review will be positive. After all, why would a company send products to someone who has a reputation for being brutally honest?

The Cost of Fly Fishing Gear

One of the biggest hurdles to unbiased reviews in fly fishing is the sheer cost of the gear. Let’s say someone wanted to do an in-depth comparison of ten premium fly rods. To ensure absolute transparency, they would likely need to purchase all ten rods themselves.

Consider the financial commitment: with high-end rods often priced at $1,000 or more, that’s a $10,000 investment, just for rods. Add in reels and lines to complete the setups, and the cost skyrockets even further.

Who’s willing to make that kind of investment purely to write unbiased reviews? Not many. And those who do are often limited in how many products they can reasonably test.

A Tight-Knit Industry

Fly fishing is a small industry compared to others, supported by a network of small fly shops, guides, and influencers. This tight-knit nature makes it even harder to deliver critical reviews without fear of repercussions.

Imagine writing an honest review that gives a $1,000 premium rod three out of five stars. In a small industry, that could risk alienating the manufacturer and others in the community. It’s a brave move, but not one many are willing to take, especially when professional relationships and reputations are at stake.

What’s the Solution?

I don’t like to point out problems without offering solutions, but in this case, the answer isn’t entirely clear.

One possibility is for reviewers to pool resources or work collaboratively to share costs and access to gear. Another is for companies to support truly independent reviewers, even if it means accepting occasional critiques.

As a community, we could also place more value on user-generated reviews, opinions from everyday anglers who have no ties to the industry. While not perfect, these reviews often provide a refreshing dose of honesty.

What Do You Think?

So, what’s your take on fly fishing reviews? Have you found it difficult to trust the opinions you’ve read online? Or have you discovered reviewers who consistently deliver clear, honest, and transparent feedback?

We’d love to hear your thoughts. Let’s keep the conversation going and work together to create a fly fishing community that values honesty, innovation, and, most importantly, the love of the sport.

Tight Lines,
Matthew Taylor

When I started Taylor Fly Fishing over a decade ago, my inspiration came from a visit to a local fly shop. As I browsed the selection of fly fishing reels, two things stood out. First, all the reels in the case were either black or silver—there was no variety or creativity in their design. Second, the fly fishing reels were extremely expensive, which felt unnecessarily prohibitive. I saw a gap in the market: a lack of color, a lack of innovation, and an unreasonably high price point. Reels shouldn’t have to cost a small fortune to perform well and look great!

We were one of the first companies to truly experiment with diverse color options for fly fishing reels. Our journey began with bold designs, including a bright green reel, a copper-colored reel (which we definitely need to bring back), and a few other standout options. Our original fly fishing reels were fully machined, anodized, and priced under $200—a game-changer in the industry. The response was overwhelming. As a no-name startup, we sold $15,000 worth of reels in our first month. It was wild, and it proved we were onto something significant.

Leading the Way in Custom Color Reels

Today, there are far more colorful fly fishing reels available, but Taylor Fly Fishing remains a leader in this space. For example, we’re one of just two companies to produce trout-print fly fishing reels. Our beautiful trout patterns are custom anodized and crafted by talented American artists. All our custom anodizing is done right here in the USA, ensuring quality and attention to detail.

One of the key benefits of our custom-colored fly fishing reels is their affordability. While other companies charge a premium for similar designs, we’ve kept our prices fair. Our most intricate custom colors cap at $200, with options starting as low as $80. This commitment to value has made our reels a favorite among anglers.

Another standout feature is the sheer number of color options we offer at no additional charge. For example, try finding another company that sells a purple fly fishing reel at no extra cost! At Taylor, we believe that personalizing your gear shouldn’t come with a hefty price tag.

Performance Matters

Of course, color is only part of the equation. As the old saying goes, “You can put lipstick on a pig, but it’s still a pig.” At Taylor Fly Fishing, we prioritize functionality and durability in all our fly fishing reels. Our reels are not just visually stunning but also expertly designed, reliable, and field-tested by experienced anglers.

Take our Series-1, for example. Priced at $299, it’s a perfect blend of beauty and performance. This reel has been rigorously tested in various conditions, proving its reliability and versatility. Whether you’re fishing for trout in freshwater or heading out for saltwater adventures, our fly fishing reels deliver exceptional performance.

Versatility Across Waters

Speaking of versatility, Taylor Fly Fishing offers options suitable for all environments. Our fly fishing reels for trout are perfect for delicate presentations and handling light lines, while our saltwater fly fishing reels are built to withstand the harshest conditions. Whether you need a specialized fly fishing saltwater reel or a reliable all-rounder, we’ve got you covered.

For anglers just starting, our fly fishing rod and reel combos provide an excellent entry point into the sport. These combos combine high-quality fly fishing rods and reels at an accessible price, ensuring that beginners can start strong without breaking the bank. If you’re looking for the best fly fishing reel for the money, our models consistently deliver unbeatable value.

The Taylor Difference

At Taylor Fly Fishing, we believe in empowering anglers to express themselves. Whether it’s through choosing a bold color or selecting a design that speaks to their personality, our reels offer something unique. For example, our custom fly fishing reel designs let you stand out on the water while ensuring top-notch performance.

Join the Taylor Community

As we continue to innovate and expand, our mission remains the same: to create high-quality, affordable, and visually stunning fly fishing reels. From beginners to seasoned anglers, Taylor Fly Fishing is here to support your journey. Explore our collection today to find the perfect fly fishing rod with reel, whether for freshwater, saltwater, or both.

Ready to start your custom reel journey? Visit TaylorFlyFishing.com to discover our full range of reels, including our vibrant color options, durable saltwater fly fishing reels, and the good fly fishing reels you’ve been searching for.

Tight lines and happy reeling!

Matthew Taylor

If I could pick one season to go fly fishing, it would undoubtedly be the fall. Autumn offers an incredible combination of cooler weather, stunning scenery, and active fish. During this season, big brown trout are on the move, and most trout species are hungry and ready to feed on larger flies. Fall also provides opportunities to target a variety of species like bass, pike, and even carp. Whether you're a seasoned angler or new to the sport, fall fly fishing is an experience worth exploring. Let’s dive into the tools, tactics, and tips for making the most of this magical season.

Fall Fly Fishing Flies

When it comes to selecting flies for fall fly fishing, bigger is often better. In the autumn months, I’m typically targeting larger fish, so I choose flies designed to attract attention. The best fall brown trout flies are big and incorporate a flash of color—think orange, red, or yellow—to mimic the vibrant hues of the season.

For classic patterns like Hare’s Ear Nymphs, Woolly Buggers, and Stonefly Nymphs remain effective, but I like to modify them for fall. Adding a pop of orange to the bead or a touch of extra weight can make all the difference. Streamers are another go-to for fall trout fishing; articulated patterns with lots of movement tend to provoke aggressive strikes from territorial fish. These are some of the best fall flies you can use to maximize your success.

For bass, darker streamer patterns like leech patterns work exceptionally well. I prefer articulated streamers because their lifelike action mimics baitfish and catches the attention of predatory fish. Fall fishing bass flies need to have plenty of movement to entice strikes. Pike and carp also respond well to large, flashy flies that stand out in cooler, clearer waters.

Equipment for Autumn Fly Fishing

Since I’m throwing bigger flies in the fall, I often use a heavier rod for better control and casting power. A 6-weight rod with a fighting butt is my preferred choice, and the Truth Z fly rod has never let me down. It’s versatile enough for trout yet powerful enough for larger species like bass and pike.

Pairing your rod with the right fly line is essential. I’ve had great success using Scientific Anglers Infinity line. It’s highly adaptable and handles everything from big streamers to multi-fly setups. In fall, water conditions can vary; low and clear water might require lighter presentations, while murky or fast-flowing water might call for heavier, more visible flies. Staying flexible with your equipment and tactics is key to maximizing success.

Best Months to Fly Fish in the Fall

September

Fly Fishing in September still carries a hint of summer, but the fishing can be fantastic. Grasshoppers reach their peak size in early fall, making hopper patterns extremely productive. If you’re fishing in higher elevations, you’ll enjoy the added bonus of hearing elk bugling—a unique experience that adds to the magic of fall fly fishing.

October

Fly fishing in October is prime time for fall fly fishing. Brown trout are often on the move to spawn, showcasing their stunning buttery hues. This is the perfect time to target pre-spawn browns with streamers or larger nymphs. However, be mindful of fish actively spawning or guarding redds. Protecting the next generation of brown trout is crucial, so avoid disturbing these areas.

November

Fly fishing in November can be a hit-or-miss month, as colder weather starts to set in. However, if you’re fortunate enough to experience an unseasonably warm day, it can lead to some of the best fishing of the year. Hungry trout are eager to fatten up before winter, and the quieter rivers mean less competition from other anglers. Some of my most memorable fishing days have been warm November afternoons with nonstop action.

Fall Fly Fishing Tips and Tactics

• Pay Attention to Water Levels and Temperatures: Fall weather can cause fluctuating water levels and temperatures. Keep an eye on local conditions and adjust your strategy accordingly. Cooler water temps often mean fish will be more active during midday when the sun warms the water slightly.

• Match the Hatch—But Think Big: While matching the hatch is always a good starting point, don’t be afraid to experiment with larger patterns in fall. Big fish are often looking for bigger meals as they prepare for winter.

• Work the Right Areas: In fall, fish tend to congregate in specific areas. Look for deeper pools, runs, and undercut banks where fish can find both food and shelter. During warmer parts of the day, they may move into shallower water to feed.

• Use Streamers Effectively: Streamer fishing can be highly effective in fall. Use a slow, steady retrieve or add pauses to mimic an injured baitfish. Vary your presentation until you find what works best for the day.

• Don’t Forget About Subsurface Fishing: Nymphing remains a productive tactic during fall, especially when trout are feeding below the surface. Double nymph rigs or a nymph/streamer combo can increase your chances of hooking up.

Common Questions About Fall Fly Fishing

1. What flies are best for fall fly fishing?

   • Streamers, nymphs with added weight or color, and hopper patterns are excellent choices for autumn fly fishing.

2. What fish species are most active in fall?

   • Brown trout, rainbow trout, bass, pike, and even carp are active during autumn.

3. When is the best time of day to fish in fall?

   • Mid-morning to early afternoon is often the most productive, as water temperatures warm slightly during the day.

4. What gear adjustments should I make for fall fishing?

   • Use a heavier rod and line to handle bigger flies and consider adding more weight to your nymph rigs for deeper presentations.

Final Thoughts

Fall fly fishing offers incredible opportunities for anglers to enjoy the beauty of the season and the thrill of targeting aggressive, hungry fish. Whether you’re fishing for trout, bass, or pike, autumn’s changing conditions and active fish make it an exciting time to hit the water. With the right flies, equipment, and tactics, you’re sure to create unforgettable memories on the river this fall.

So grab your gear, tie on those big fall fly fishing flies, and embrace the magic of autumn fly fishing. It truly is the most wonderful time of the year!

Tight Lines,

Matthew Taylor

I will admit, shopping for a fly angler can be tough and expensive. Finding fly fishing gift ideas can be intimidating for those who don’t fish. Here is a list of 10 fly fishing presents you can buy your favorite fly fisher this holiday season!

1. A Box of Fishing Flies

Buying flies might seem overwhelming to someone who doesn’t fish, but it doesn’t have to be. Stop by any local fly shop near you, and they will gladly assist you. Stick with the essential fly fishing flies recommended for your area. Some of the best flies for trout fishing are caddis flies, adams, hares ears, and pheasant tails. A well-chosen box of flies is both practical and thoughtful.

2. Fly Fishing T-Shirts or Hats

A t-shirt or hat is an easy purchase. We at Taylor sell fly fishing apparel, as do most other brands. These make excellent, affordable gifts that any angler will appreciate.

3. Fly Fishing Line

Fly fishing line is something you need to replace periodically, much like a pair of running shoes. A premium fly line costs around $100. You can’t go wrong with a simple 5wt line like Rio Gold or Scientific Anglers Trout which are some of the best fly line for trout.

4. Colored Fly Reel Backing

This might sound silly, but if your favorite fly angler has a favorite color, a spool of colored backing can brighten their day. It’s a fun way to add a touch of personality to a reel.

5. Fly Fishing Art

My good friend David Danforth (@reellocal on Instagram) is an amazing fly fishing artist who sells prints and other items that are extremely affordable. Support your local fly fishing art creators by buying a simple gift for a loved one.

6. Fly Fishing Pack

Every fly angler uses a bag of some type. There are many options, such as a fly fishing vest, waist pack, or sling pack. A pack specifically made for fly fishing is a perfect gift to keep gear organized and accessible.

7. A Fly Fishing Book

There are many great fly fishing books available. You can look at George Daniel fly fishing books or "Tactical Fly Fishing" by Devin Olsen. A book is a creative way to support your angler’s passion and help them improve their skills.

8. Fly Fishing Classes

Fly fishing classes are often a fairly affordable way to learn the sport or improve technique. Try Googling “fly fishing classes near me” to find options in your area. Your local Trout Unlimited chapter or fly shop might also host classes.

9. A Fly Fishing Guided Trip

Guided trips can be a little pricey, but they’re often worth it! This is a great gift for someone who already has all the gear they need. A guided trip provides invaluable experience and memories to last a lifetime.

10. Fly Fishing Starter Set

If you have a bigger budget and want to help a beginner, this can be a great option. While I don’t recommend boxed combos that include a fly fishing rod with reel you find in big-box stores, you don’t have to spend a fortune. Our Dynamix rod and Element reel at TaylorFlyFishing.com are excellent starter options. If you’re on a tighter budget, consider used fly fishing gear or second-hand fly fishing gear to make it work.

Fly fishing doesn’t have to break the bank. With this list, you can find the perfect gift for the fly angler in your life and make their holiday season one to remember.

Tight Lines,

Matthew Taylor

Getting started in fly fishing can feel intimidating. Do you need to purchase the best fly fishing rods and reels to be successful? What about used fly fishing rods? Can those do the job? Do you need a specialty fly fishing net or a fly fishing vest? The good news is that you only need a few basic essentials to start fly fishing. Here's a simple checklist:

• A fly fishing rod

• A fly fishing reel

• Fly fishing line

• Leader and tippet

• Flies

While there are plenty of helpful tools and gadgets—like a fly fishing chest pack, floatant, forceps, or a specialty fly fishing lanyard—none of these are absolutely necessary when you're just starting out. Keep it simple unless you have the financial means to invest in extras.

What about those fly fishing starter kits you see in stores? Personally, I don’t recommend them. While these kits make it easy to get started, they often contain low-quality equipment that you’ll quickly outgrow. Instead, invest in gear that will last longer and perform better. Check out the beginner-friendly rods and reels available at Taylor for high-quality, affordable options to help you get started on the right foot.

Where to Fish?

If there’s water, there’s often fish. You might be surprised by the opportunities for urban fly fishing in areas you wouldn’t expect. For example, here in the deserts of New Mexico, I’ve discovered some incredible spots for fly fishing near me. Start somewhere close to home—even if it’s just a local pond or small river.

Popular fishing destinations can also be great places to practice. Don’t be afraid to try them out. The more you get out there, the more you’ll learn. Remember, fly fishing is as much about the journey as it is about catching fish. You’ll grow with experience, so don’t let the fear of failure keep you from getting started.

What About Guides, Lessons, and Shops?

Many of us have been inspired by the elegant casts in fly fishing movies, only to find our own line piling up awkwardly in front of us. A single day with a fly fishing guide can dramatically improve your skills, especially when you’re just starting out.

Local fly shops are another excellent resource. The local fly shop near me in New Mexico has been invaluable in teaching me which flies to use, where to fish, and even pointing me toward a few secret spots. They’re also great for networking with other anglers and learning about the best fly fishing techniques. If you’re on a tight budget, YouTube offers a wealth of free instructional videos to help you hone your skills.

Keep It Simple

Don’t overcomplicate fly fishing. I started as a teenager with a rod and reel that cost less than $100, and I caught countless fish on that setup. The key is to practice consistently. If you have a friend who’s more experienced in fly fishing, invite them along. Offer to buy them lunch or cover gas in exchange for a day on the water. Their knowledge can help you learn the ins and outs of the sport.

Fly fishing is about more than just catching fish. It’s about connecting with nature, spending time with friends, and enjoying the experience. And when you’re ready to upgrade your gear or try something new, visit our website for rods, reels, and other essentials designed to make every outing memorable.

Tight lines,
Matthew

We’re fortunate to have a wealth of options when it comes to fly fishing equipment. But what really makes a great fly fishing reel? Let’s break it down into key categories:

1. Drag Systems

Fly reels generally feature three main types of drag systems: click, draw-bar, and disc drags. Each has its strengths and weaknesses.

• Click Drag:
  The simplest of drag systems, a click drag provides minimal resistance—just enough to prevent backlash and handle small fish. It’s not designed for fighting large fish; instead, anglers must rely on palming the spool for additional resistance. You’ll typically find click drags on small trout setups or two-handed rods. Many anglers appreciate their classic aesthetics and simplicity.

• Draw-Bar Drag:
  This older system uses a cork drag disk and a center "bar" that "draws" reel and cork together to create resistance. Draw-bar reels are popular among saltwater anglers for their reliability and straightforward design. However, cork requires maintenance and eventual replacement, and draw-bar reels can struggle in freezing temperatures or when exposed to sand or dirt. While these issues can be mitigated with proper care, they remain important considerations.

• Disc Drag:
  The most common modern drag system, disc drags use a braking surface—often carbon discs—to provide adjustable resistance. These reels can range from budget-friendly models to high-end options costing over $1,000. There is a wide variety of options and levels of quality when it comes to disc drag reels. Sealed disc drag systems can offer excellent reliability depending on the reel and maker. Disc drags can be a top choice for both freshwater and saltwater fishing.

2. Sizing

Reel sizing involves three factors: width, diameter, and arbor size.

• Width: Wider reels can lead to uneven line buildup, which is inconvenient, so narrower designs are generally preferred.

• Diameter: Larger diameter reels pick up line faster, but at a certain point, they can feel cumbersome. The ideal diameter depends on your preferences and fishing needs.

• Arbor Size: Reels with larger arbors allow for faster line retrieval and reduced line memory. Smaller arbors, while less efficient, can offer greater line capacity for certain setups.

A well-proportioned reel that balances functionality and aesthetics will typically enhance your fishing experience.

3. Weight

The desired weight of a reel is somewhat subjective. Some anglers prefer ultralight reels, while others prioritize balance. A light reel feels effortless but may cause the rod tip to dip when walking or casting. Heavier reels, while potentially more robust, can feel tiring over time.

For balance, consider these ballpark reel weights:

• 5wt Rod: ~4.5-5 oz

• 6wt Rod: ~5.5–6 oz

• 8wt Rod: ~7–8 oz

These guidelines aren’t strict but offer a good starting point for pairing your rod and reel.

4. Aesthetics

Reel design is a highly personal choice. Some anglers love the classic simplicity of click reels, while others gravitate toward futuristic, steampunk-inspired styles. At Taylor, our design philosophy prioritizes functionality first, followed by form.

A reel’s aesthetics can also express individuality. Unique colors and designs can set your setup apart. For inspiration, check out our custom reels page to create a reel that reflects your personal style.

5. Quality and Reliability

A brand’s reputation often speaks volumes about reel quality. Most major manufacturers produce reliable products, but reels that have been on the market for a few years often prove their durability over time. Second-generation models may refine and improve upon earlier designs.

Reliability is especially critical for saltwater fishing, where exposure to corrosive elements demands robust construction. While draw-bar reels are popular in saltwater for their simplicity, a high-quality sealed drag can offer equal—if not better—performance in harsh conditions.

6. Price

Reels range in price from $100 to over $1,000. For trout fishing, a good reel typically starts at around $200. Our Element Reel, for example, offers excellent value at $220.

When considering price, remember that country of manufacture impacts cost. U.S.-made reels command a premium, while reels made in Korea or Europe often strike a balance between quality and affordability. Chinese-made reels are usually the least expensive.

Pro Tip: Buying from a U.S.-based company supports conservation efforts through the Pittman-Robertson Act, which directs a portion of each sale toward wildlife conservation (all USA based companies are required to support the Pittman-Robertson Act even if they import reels from overseas). Overseas purchases (alibaba, Amazon, Ebay) bypass this system, diverting funds away from conservation projects. 

Putting It All Together

When choosing your next reel, start with a budget. For example:

• Want to spend under $300 on a 5wt reel? You’ll find many options, but prioritize the features that matter most to you.

• Looking for a U.S.-made reel? Expect to spend at least $400.

• Interested in unique colors or custom designs? Not all companies offer these options.

By considering factors like drag, sizing, weight, aesthetics, quality, and price, you can confidently select a reel that suits your needs and style.

Tight Lines,
Matthew Taylor

Most Americans have felt the effects of inflation in recent years, and fly fishing anglers are no exception. The average cost of a premium fly rod now exceeds $1,000, with many even surpassing $1,200! For some, this might seem like a steep price for a piece of rolled carbon with cork on one end. It’s a common question: What makes fly fishing equipment so expensive?

Let’s break it down by examining the key factors behind product cost.

1. The Basics of Manufacturing Costs

Every fly rod's production cost can be divided into three main components: materials, labor, and product development.

• Material Costs: These depend on the quality of components such as the guides, cork, and carbon.

  • Cork: High-quality cork is a premium material. The difference between average and exceptional cork is noticeable in both price and performance.

  • Carbon: The price of carbon varies based on advancements in technology. Much of this technology is driven by industries like aerospace, and we benefit from its trickle-down into the fly fishing world.

  • Guides: These also range in cost depending on the manufacturer and design.

• Labor: Producing a high-end rod is a hands-on process, from rolling the carbon to assembling and finishing the rod. Skilled craftsmanship plays a huge role in the final product.

• Product Development: Every new rod design requires significant time, effort, and financial investment in research, testing, and prototyping before it hits the market.

2. Breaking Down the Retail Price

To better understand where your money goes, let’s look at the journey of a $1,000 fly rod.

1. Dealer Margin: A dealer typically takes a margin of 40% to 50% of the retail price. For a $1,000 rod, this means the dealer paid around $600.

2. Distributor Fees: Many rod manufacturers work with distributors, who charge 10%-20% per sale. After deducting these fees, the manufacturer might receive $500 or less.

3. Excise Tax: Manufacturers also pay an excise tax. While rods are capped at $10, reels incur a 10% tax on the wholesale price.

4. Manufacturing Costs: For a premium rod, manufacturing costs (materials and labor) are estimated at $180-$225.

In this example, the rod company earns roughly $300 per rod after all these deductions. However, this margin must also cover marketing, product development, and operational overhead.

3. How Taylor Fly Fishing Keeps Costs Lower

At Taylor Fly Fishing, we take a different approach to offer premium products without premium pricing. Here’s how:

• No Distributors: We sell directly to dealers and consumers, eliminating the 10%-20% distributor fee. Instead of pocketing that savings, we reinvest it into our products, ensuring you get the best quality for your money.

• Efficient Marketing: You won’t find Taylor ads in magazines or traditional print media. We focus on grassroots efforts and direct engagement with our customers.

• Selective Dealers: While we do sell to dealers, we partner only with those who understand our brand and share our commitment to value.

This lean and efficient operation allows us to sell our premium rods for around 70% of the cost of major competitors—without compromising on quality.

4. What Are You Paying For?

Weather you’re shopping for new trout fishing equipment or a salt water fly rod or reel, it’s worth considering: Are you paying for a premium product, or are you covering marketing expenses, dealer networks, and distributor fees?

At Taylor Fly Fishing, we firmly believe in providing the best bang for your buck. While we respect other brands in the industry, our conviction is that premium products should offer premium value—not just a premium price tag.

Thank you for supporting us, and as always, tight lines!

Matthew Taylor
Founder, Taylor Fly Fishing

The Four Branches of the Fly Fishing Government

It’s election season, so why not have a little fun with the “government” of fly fishing? In my opinion, fly anglers can be grouped into four distinct branches, each with its own priorities, quirks, and passions. Let’s explore these branches—and maybe you’ll find where you belong!

1. Catching

Many assume that catching fish is the ultimate goal for all anglers, but that’s not always the case. However, for this branch of anglers, catching more fish is the goal. These anglers are open to all styles and techniques—streamers, nymphs, euro-style, spey, dry flies—whatever gets the job done! Their motto is simple: whatever works.

Catching anglers thrive on the thrill of netting fish after fish, and they’re willing to experiment endlessly to make it happen. You might even catch (pun intended) one of them throwing conventional gear when the situation calls for it (gasp!).

2. Trophy Hunting

These are the thrill-seekers, the daredevils, and, some might say, the psychopaths of fly fishing (just kidding—mostly). Trophy hunters are on a relentless pursuit for the big one. Have you ever caught a trout so big that it won't fit in your fly fishing net? That the goal of the trophy hunter. Picture this: casting thousands of times without a single catch, all in the hopes of hooking the legendary troutzilla.

For these anglers, small fish are an inconvenience at best. Their passion is singular—landing that once-in-a-lifetime monster. If you’re patient (and maybe a little obsessive), you might just fit in with this branch.

3. Casting

For these anglers, it’s not about the fish—it’s about the cast. Perfecting the art of the cast is their ultimate pursuit. They delight in the feeling of a perfectly loaded rod, watching tight loops unfurl in the air.

This is the branch I fall into. I love casting so much that I’ll head to the park just to cast on the grass! Experimenting with techniques like the double haul, spey casting, roll casting, or even advanced mending is where these anglers find joy. Catching a fish is a bonus, but a day spent casting is a day well spent.

4. Tying

The homeschoolers of the fly fishing world, these folks are masters of arts and crafts. Fly tying is their passion—spending hours (or even days) at a tying desk, turning feathers and thread into miniature works of art.

Some tiers rarely fish; they tie flies simply for the joy of creating. Fly tying rooms are something to behold—packed with every material imaginable and an endless supply of creative energy. If you’ve ever met a dedicated tier, you know their minds are a unique and wonderful mystery.

The Unicorn

While not an official branch, the unicorn deserves mention. Unicorns are those rare anglers who excel in all four branches—catching, trophy hunting, casting, and tying. These mythical beings often fish solo because fishing partners can’t keep up with their dedication.

If they’re not fishing, they’re tying; if they’re not tying, they’re reading or dreaming about fly fishing. Meeting a unicorn is a special event. Approach cautiously, ask a few questions, and if you’re lucky, you might befriend one. Unicorns are incredibly generous with advice, techniques, and even flies.

So, which branch of the fly fishing government do you belong to? Whether you’re a dedicated caster, a passionate tier, or even a unicorn, every branch plays its part in making fly fishing the wonderful sport it is. Tight lines, friends!